Xiaomi INDIA

Founded only in 2010, Chinese smartphonemaker Xiaomi is already a big name in the smartphone sector and the company seems to have gotten its hands on the magic potion to succeed in India. Xiaomi forayed into the India market in 2014 , at a time when Indian consumers were almost desperately looking for an affordable yet reliable smartphone, it took the Indian consumer much longer to learn how to pronounce the company's name than grab a Mi phone online. At the time when Xiaomi entered India over 50% of the phones in the market were under Rs. 6000 budget phones, Xiaomi decided to come with mid range phones and it almost instantaneously became the perfect device to upgrade for all the low-end phone users. Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India said, "Xiaomi India has seen exponential growth in India and today it enjoys market leadership in the smartphone segment. I believe a key reason for our success in the smartphone segment has been our commitment to India