The Famous Grouse

Welcome to The Famous Grouse’s Official YouTube Channel, the home of Scotland’s No.1 whisky for over 40 years.

Since 1896, The Famous Grouse has been savoured and sipped all over the world. And from the moment our founder, Matthew Gloag, served his very first glass, our whisky has always been about togetherness.

Discover our stories and whisky for yourself, and find out what makes our brand – and our iconic bird – Full of Character.

Savour The Famous Grouse responsibly. Do not share with anyone under the legal age of purchase.